AV is Customer Service: Why Your Tech Team Needs Emotional Intelligence
In conference AV, the quality of your gear matters—but the quality of your people matters just as much. The most advanced technology in the world won’t save an event if the tech team can’t communicate clearly, adapt under pressure, and collaborate respectfully with planners, presenters, and venue staff.
Why Emotional Intelligence Matters in AV
Conferences are high-stakes environments with multiple moving parts. Speakers get nervous, schedules shift, and unexpected challenges pop up. A team with strong emotional intelligence—who can stay calm, listen actively, and respond with empathy—creates a sense of stability for everyone involved. That calm presence keeps the focus on the event’s goals rather than the stress of the moment.
How Red Tree Puts People First
At Red Tree Productions, we recruit and train for more than technical skills. Our crew members are chosen for their ability to connect with people, not just operate equipment. They know how to explain tech setups in plain language, work alongside diverse personalities, and keep a positive, solutions-focused attitude from load-in to tear-down.
The Results Speak for Themselves
✔ Planners feel confident because they have a dedicated point of contact who listens and responds promptly.
✔ Presenters feel supported by patient technicians who ensure they’re comfortable on stage.
✔ Venues appreciate our respectful, collaborative approach that enhances relationships rather than creating tension.
Our all-inclusive packages—Plenary Pro, Breakout Bliss, and Breakout Express—come with something that can’t be listed on a gear sheet: a motivated, experienced, and personable team who understands that great AV is as much about people as it is about technology.
If you want an AV partner who delivers both technical excellence and a human touch, Red Tree Productions is ready to make your next conference seamless, welcoming, and stress-free.